Jul 19, 2017

Moonlight yoga along the Detroit Riverfront July through August





What:                  Individuals and families are invited to enjoy free yoga classes along the Detroit Riverfront courtesy of Blue Cross Blue Shield of Michigan and the Detroit RiverFront Conservancy. The event is an extension of the fourth-annual Live the Riverfront program, offering free and low-cost fitness opportunities throughout summer.
In a unique twist on traditional yoga, Moonlight Yoga participants wear glow jewelry and incorporate 16-inch glow batons into various poses. Space is limited to 150 attendees per session, so advance registration at detroitriverfront.org is required. The sessions are free, but participants are asked to consider making a five-dollar donation to the Conservancy to cover the accessories cost.
                                                                                                                                                                 
When:                  Wednesday, July 19 at 8 p.m.
                              Wednesday, August 9 at 8 p.m.
                              Wednesday, August 23 at 8 p.m.
                              *Media to arrive at 7:45 p.m.

Where:                West Riverfront Park
1801 W. Jefferson (at Rosa Parks Blvd.)
Detroit, Mich. 48207

Who:                    The following representatives will be available throughout different points of the program for media interviews:
·         Jessica Iloff, manager of Community Responsibility at Blue Cross Blue Shield of Michigan
·         Grace Derocha, registered dietitian and health coach at Blue Cross Blue Shield of Michigan  

Why:                    Whether in the car, at a desk or on the couch, the majority of adults spend more time sitting than sleeping, putting them at risk for heart disease, diabetes, cancer and other health issues. Live the Riverfront is a multi-year partnership between Blue Cross Blue Shield of Michigan and the Detroit RiverFront Conservancy to help Michigan residents and employees stay active. Now in its fourth year, thousands of individuals have participated in Live the Riverfront’s fitness programming. For more information visit detroitriverfront.org/livetheriverfront.


Blue Cross Blue Shield of Michigan, a nonprofit mutual insurance company, is an independent licensee of the Blue Cross and Blue Shield Association. BCBSM provides and administers health benefits to more than 4.5 million members residing in Michigan in addition to employees of Michigan-headquartered companies who reside outside the state. For more company information, visit bcbsm.com and MiBluesPerspectives.com.


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